Announced at Mobile World Congress in Barcelona, the Idol 4 series from Alcatel is the followup to the popular Idol 3 of 2015. The Idol 4 and Idol 4S kick things up right, and feature a new “augmented multimedia experience”, dubbed Boom Key.

The Boom Key lets you “boomify” everything from your camera to games to music. You can Boom the camera to instantly takes photos, Boom your gallery to shuffle and share photos, Boom your videos to generate special effects in videos, and Boom music to optimize bass, loudness and clarity with just a touch.

“The IDOL 4 series marks another milestone in ALCATEL innovation,” said Dan Dery, Chief Marketing Officer at ALCATEL. “The Boom Key boom-ivies everything, from the sound to photos to gaming. Something we’re really excited about, and something I’m eager to show my friends is that we’ve augmented IDOL 4’s multimedia experience. A screen that offers a stunning display from any angle, an all-in-one powerhouse audio ecosystem and a professional-caliber camera.”

The Idol 4 and 4s don’t slouch where it counts either. The Idol 4 is powered by the Snapdragon 617, while the 4S is rocking the Snapdragon 652. Both feature an X8 LTE modem as well as 802.11ac Wi-Fi.

The Idol 4 series audio kicks things up a notch as well. The Idol 4 and 4S include two 3.6 watt speakers (thanks to JBL and Waves) and optimize audio automatically. If personal listening is your thing, the J22 JBL headphones keep the tunes maxed out in your ears.

Augmented Reversibility

The Idol 4 and Idol 4S are also reversible — meaning the UI will right itself regardless of which way you pick the phone up. So even if you think you’re picking it up the wrong way, it will still make things right. Audio shifts left to right as well, so the stereo sound is always on the correct side.

Augmented Reality

The Idol 4 and 4S add a bit of fun to the mix too. The packaging from these devices magically changes into a pair of VR glasses, which work in conjunction with the smartphone for all kinds of fun virtual reality uses. Games, videos and more.


The Idol 4 and Idol 4S will be offered with four different metal frames, in gold, dark gray, rose gold and metal silver.